Mobile and desktop inbox preview
In previous videos, we’ve talked about how email marketing viewers nowadays are using a wide range of devices to view their emails. From 3.5” mobile devices through to 28” 4K desktop monitors.
This makes life really hard for us email marketers when we are designing emails. Nowadays, the bar is pretty high when it comes to the standard of design. Modern email marketing software will give you access to all of the tools required to create a really great looking design, but how do you know that it’s going to look great on mobile or on desktop?
This can mean sending tests to your inbox, then hoping back into the design editor send making a few changes on the fly, re-sending a test, then going back and making more changes. This process would need repeating until it looked perfect.
Then, once you’ve done this for desktop, you’d need to do the same for mobile. Email browser testing is a laborious and boring job to do.
Wouldn’t it be great if you could see a preview from inside your design editor.
cBuilder 3.0 gives you the ability to do this, you can now quickly toggle between working on your design and see how it’ll look when it hits your recipient’s inboxes. This means it’s really easy to make those small changes that are often required before hitting the send button.
What’s really great is that the inbox preview offers you a view of both desktop and mobile. This really takes the guesswork out how your mailer will look when it lands in your recipient’s mailbox.
When you use the inbox preview in conjunction with CBuilder’s optimisation for mobile tools, you have everything needed to make sure that your mailer looks perfect for both desktop and mobile.
cBuilder gives you everything you need to design a great looking mailer and make sure that it looks perfect when it lands in people’s inboxes.