What is Legitmate Interests?

In this week's video, we take a look at the top ten things not to do with your email marketing. Email marketing is one of the most cost-effective and successful methods of marketing. However, there are a set of key digital marketing principles to follow to ensure that your email marketing doesn't go into junk - and converts into reads, clicks and conversions. As well as looking at how to optimise for great delivery, we also take a look at the principles of design and layout. By avoiding these top ten pitfalls of email marketing, this will really help to get great delivery and to make your email marketing as successful as possible.

In this week's email marketing video, we take a look at the top email marketing questions that we receive here at email blaster. Listed below, each question can be navigated to directly in video: 00:23 Do I have to add an unsubscribe link to my email? 00:43 Why is it important to use a UK based email marketing company? 01:21 Do I have to ask people to opt-in before emailing them? 01:38 What is GDPR? 02:04 What are legitimate interests? 02:31 What is a bounce? 02:56 What is domain verification? 03:27 Can I use purchased lists? 03:49 Are purchased lists worth using? 04:10 How can I get more email address? 04:25 What is a sender score? 04:52 What is double opt-in? 05:17 When is the best time to send a campaign? 05:45 What is A/B testing? 06:12 Can I send out email marketing from my own email address? 06:33 Can I use my Gmail or Hotmail account to send out email marketing? 06:54 What is a good open rate? 07:07 How can I make sure that my email doesn't end up in junk? 07:30 Can I use video in my email? 08:04 Can I see who has opened my email? IUf you are not already part of the email blaster community, you are welcome to open a free account and explore the software: https://www.emailblasteruk.com

Are you are fed up of paying hidden costs with your current email marketing software? Feel free to check out Email Blaster - simple clear pricing with no hidden extras. https://www.emailblasteruk.com

check out Email Blaster - our software has a great library of free to use email marketing templates. All optimised for all major email browsers. Fluid designs auto rescale for mobile devices as well as desktop. https://www.emailblasteruk.com

Fed up of your current email marketing software being difficult to use - check out Email Blaster; easy to use email marketing software. https://www.emailblasteruk.com/free

Check out Automate by Email Blaster - full of great features. Easily create dynamic chains of automated emails