In order for your email marketing to be successful, you’ll need to keep your lists of email addresses up to date, this means that you’ll lose addresses due to bounces, unsubscribes and people’s circumstances changing.
So it’s important that you keep adding new email subscribers to your list in order to both grow it and correct natural wastage.
Sometimes, people are tempted to quickly boost their data count by purchasing list of email addresses. These lists are often a waste of time and money though and are padding out with old and poor quality data.
So today, we are going to outline a few ideas to try to grow your list organically with good quality opted in addresses.
Go back through all contact info for previous customers and people who have enquired with you buy perhaps never bought. Often neglected - previous customer’s info is great to add quality data to your lists.
Add a sign-up form to your website. These work really well often visitors to your website may not be ready to make a purchase just yet, but want to join your mailing list to learn about your products and services prior to making the commitment to buy.
Social Media. The advantage of social media is that it’s really easy to reach large numbers of people. This also means it’s quite easy to attract lots of people via your social media pages to visit your sign up form.
Ok, so there’s three really quick and ideas that you can try. These should really help to keep a regular flow of new email subscribers to your lists.
If you aren’t already part of the email blaster community, then you are welcome to open a free account and try the software. It’s entirely UK based and has everything you need to create send and track great looking email marketing.