How to Create the Perfect Welcome Email for Your Subscribers

First impressions matter—especially in email marketing. Your welcome email is often the first direct interaction a subscriber has with your brand after signing up,...

How to Create an Email Call To Action That Really Works

Every email you send has a goal. Whether it’s driving traffic, boosting sales, or encouraging sign-ups, your Call to Action (CTA) is the bridge...

What Is the Best Number of Clickable Links to Have Inside an Email?

When it comes to email marketing, one of the most common questions is surprisingly simple: How many links should you include in an email? Too few,...

How Long Do You Leave Inactive Contacts Before Deleting Them?

Every email marketer eventually faces the same dilemma: how long should you hold onto inactive contacts before removing them from your list? Delete too soon,...

Should You Continue to Email Your Sleepers?

Every email list has them—subscribers who once engaged but have since gone quiet. They’re often referred to as “sleepers”: contacts who haven’t opened, clicked,...

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Have Gmail and Yahoo Killed Cold Email Marketing?

Have Gmail and Yahoo Killed Cold Email Marketing? (And why that’s actually a good thing) For years, cold email marketing has been a bit like junk...

What's new

Do I really have to delete my subscribers after GDPR? Permission email marketing and what you need to know.

? GDPR - Email Marketing Compliance Guide 2018. The GDPR go live date of the 25th of May has come and gone, in the last few...

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Email marketing advice

Why Email Blaster Is a Better Choice for UK Businesses Than Mailchimp

For UK businesses looking to build stronger customer relationships, email marketing remains one of the most powerful and cost-effective tools available. However, choosing the...

What Goals Should You Set for Your Email Marketing?

Email marketing is one of the most effective digital channels available — but without clear goals, it’s easy for campaigns to drift without delivering...

What Is Greylisting — and How Could It Affect Your Email Newsletter Delivery?

If you’ve ever noticed that some of your emails take longer to reach recipients, or occasionally don’t appear at all, greylisting may be the...

What should you put in the visual header of your email

Once your subscriber opens your email, the visual header — the top section of your design — plays a crucial role in setting the...

Have Gmail and Yahoo Killed Cold Email Marketing?

Have Gmail and Yahoo Killed Cold Email Marketing? (And why that’s actually a good thing) For years, cold email marketing has been a bit like junk...

New changes to sending domain verification requirements

Google and Yahoo are rolling out some changes that will reduce the amount of spam emails received by people using their email addresses. These...

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Latest Articles

Track Email Subscribers On Your Website, ROI & Abandoned Baskets.

We are today pleased to announce the go-live of Insight. Insight makes it possible to track individual visitors to your website (and their journey...

Why do my emails go into junk – 2019

Why do my emails go into junk 2019 update Hi, Philip from Email blaster here on our latest video, why your emails may be going...

How to start email marketing

Are you looking to try email marketing for your business? Perhaps struggling to get your advertising off the ground? Or just looking for new...

List Ai Report 2019 Update

We are today pleased to announce the go live of the new and updated List Ai report screen. The 2019 refresh introduces completely new visuals,...

Does Cold Email Still Work?

Why you need to avoid cold email Cold email can be a great source of irritation to the recipient, and it can even compromise the...

Brand new blacklist checker – Email Blaster

Building a brand new blacklist checker I have spent the past week working on very own blacklist checker for email blaster. The progress has been...

Segmentation – Grouping Your Audience

Putting it simply, email segmentation can make it much easier to get the right messages out to the right people. When you segment your...

The Best Time To Send Email Marketing

Scheduling is incredibly important when it comes to email marketing. Send your emails out at the wrong time and you risk them being completely...