Discussion

What is a good bounce rate for email marketing

Jamie -
A good bounce rate for email marketing typically falls within the range of 2% to 5%. This means that for every 100 emails you...
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How to use Ai create email marketing

Jamie -
Using AI to write email marketing copy text can be a powerful tool to help streamline the content creation process and improve efficiency. Here's...
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Reasons why email opens are good, but your clicks...

Jamie -
Experiencing good email open rates but low click-through rates (CTR) in your email marketing campaigns can be a common challenge. Several factors could contribute...
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Why should you be using double opt-in sign-up forms for email marketing sign-ups?

Using a double opt-in sign-up process for email marketing is a best practice for several reasons: Confirming Intent: Double opt-in ensures that the subscriber genuinely...

What is an SPF record and how does it work?

An SPF (Sender Policy Framework) record is a DNS (Domain Name System) record that helps prevent email spoofing and verifies the authenticity of the...

How to avoid spam phrases in your email marketing

To avoid triggering spam filters and improve the deliverability of your email marketing messages, it is important to be mindful of the language and...

Can you use animation in email marketing?

Yes, it is possible to use animation in email marketing to enhance engagement and make your emails more visually appealing. However, there are certain...

Can you send attachments with email marketing?

Most email marketing software allows you to send attachments as a link with your email campaigns. However, it's important to note that sending large...
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Advice

How to optimise your images for email marketing

Optimising images for email marketing is essential to ensure...
Advice

How to establish your goals with email marketing

Establishing clear and measurable goals is a crucial step...
Advice

How to write interesting email content

Writing interesting email content is essential for engaging your...
Email Marketing UK Tips

How to write engaging email subject header lines

Crafting engaging email subject lines is crucial for increasing...
Email Marketing UK Tips

How to create an interesting staff newsletter

Creating an interesting staff newsletter can be an effective...

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