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What is a reactivation email and how should you...

A reactivation email is a type of marketing email sent to dormant or inactive subscribers with the goal of re-engaging them and encouraging them...

How to get more email marketing subscribers

Growing your email marketing subscribers requires a strategic approach to attract and engage your target audience. Here are some effective strategies to help you...

What is an opt-in statement and how should you...

An opt-in statement is a clear and explicit declaration where individuals provide their consent to receive communications, usually in the context of email marketing....

Email list management best practices

Managing email lists effectively is crucial for successful email marketing campaigns. Here are some best practices for email list management: Permission-Based Marketing:Ensure that you have...

Which metrics best measure the success of your email marketing?

Several key metrics help gauge the success and effectiveness of email marketing campaigns. The choice of metrics depends on the specific goals and objectives...

Email Marketing tips for 2024

Here are some updated tips and strategies for effective email marketing in 2024: Personalization and Segmentation: Use advanced segmentation based on user behaviour, demographics, and...

How frequently should you send out email marketing emails?

The frequency at which you should send out email marketing emails can vary based on several factors, including your audience, the nature of your...

Will email marketing get my domain name black-listed?

Over the past few years, spam filters have become much more strict. This means that as email marketers, we need to be aware of...

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What is a reactivation email and how should you use it

A reactivation email is a type of marketing email...

What is the perfect length for a subject header line?

The optimal length for an email subject line can...

How to craft a great Call To Action

Creating a compelling call to action (CTA) in your...

How to create a staff newsletter that people will want to read

Creating a staff newsletter that people will want to...

How to get more email marketing subscribers

Growing your email marketing subscribers requires a strategic approach...

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