How to Create the Perfect Welcome Email for Your Subscribers

First impressions matter—especially in email marketing. Your welcome email is often the first direct interaction a subscriber has with your brand after signing up,...

How to Create an Email Call To Action That Really Works

Every email you send has a goal. Whether it’s driving traffic, boosting sales, or encouraging sign-ups, your Call to Action (CTA) is the bridge...

What Is the Best Number of Clickable Links to Have Inside an Email?

When it comes to email marketing, one of the most common questions is surprisingly simple: How many links should you include in an email? Too few,...

How Long Do You Leave Inactive Contacts Before Deleting Them?

Every email marketer eventually faces the same dilemma: how long should you hold onto inactive contacts before removing them from your list? Delete too soon,...

Should You Continue to Email Your Sleepers?

Every email list has them—subscribers who once engaged but have since gone quiet. They’re often referred to as “sleepers”: contacts who haven’t opened, clicked,...

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Have Gmail and Yahoo Killed Cold Email Marketing?

Have Gmail and Yahoo Killed Cold Email Marketing? (And why that’s actually a good thing) For years, cold email marketing has been a bit like junk...

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Do I really have to delete my subscribers after GDPR? Permission email marketing and what you need to know.

? GDPR - Email Marketing Compliance Guide 2018. The GDPR go live date of the 25th of May has come and gone, in the last few...

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Email marketing advice

Why Email Blaster Is a Better Choice for UK Businesses Than Mailchimp

For UK businesses looking to build stronger customer relationships, email marketing remains one of the most powerful and cost-effective tools available. However, choosing the...

What Goals Should You Set for Your Email Marketing?

Email marketing is one of the most effective digital channels available — but without clear goals, it’s easy for campaigns to drift without delivering...

What Is Greylisting — and How Could It Affect Your Email Newsletter Delivery?

If you’ve ever noticed that some of your emails take longer to reach recipients, or occasionally don’t appear at all, greylisting may be the...

What should you put in the visual header of your email

Once your subscriber opens your email, the visual header — the top section of your design — plays a crucial role in setting the...

Have Gmail and Yahoo Killed Cold Email Marketing?

Have Gmail and Yahoo Killed Cold Email Marketing? (And why that’s actually a good thing) For years, cold email marketing has been a bit like junk...

New changes to sending domain verification requirements

Google and Yahoo are rolling out some changes that will reduce the amount of spam emails received by people using their email addresses. These...

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Latest Articles

10 Best Examples of Email Marketing Templates

How can you benefit from a great email marketing design? An often-overlooked part of your campaign, choosing a distinctive, readable design can make the difference...

What is A/B Testing? – Digital Marketing Guide

What is A/B Testing? A/B Testing (also known as split testing) is a method of comparing two or more versions of a marketing campaign to...

Email Marketing best practices for 2020

In this article, we are going to look at Email Marketing best practices for 2020. Email marketing has continued to grow steadily in popularity over...

Spam what is it and how does it work?

Spam what is it and how does it work? Hi, Phil from Email Blaster here to fill you in on email marketing spam, more specifically...

Free Black Friday Email Marketing Templates (2019)

With Black Friday just around the corner, we have today published our 2019 Black Friday email marketing templates. Each Black Friday email marketing template...

Why Does My Email Go Into Junk?

How to stop your email going into spam If you are wondering how to prevent your marketing emails ending up in spam folders, there are...

Pricing – affordable email marketing with Email Blaster UK

Pricing with Email Blaster. Hi, Phil from Email Blaster here to let you know about our pricing. Email marketing has become an important area of marketing...

Insight tracking with Email Blaster

Insight tracking with Email Blaster Hi, Phil from Email Blaster here to discuss our latest achievement, our brand new Insight tracking app. Our new Insight app...