How to build a positive sender reputation

In the world of email marketing, sender reputation can make or break your ability to reach your audience. You could have the most beautifully...

How to Structure Sign-Up Forms That Convert

In the world of digital marketing, your sign-up form is the gateway to your email list, your leads, and ultimately—your sales. But if your...

Complete beginners guide for getting started with email marketing

Email marketing remains one of the most effective digital marketing tools available in 2025—and it’s not just for big brands or seasoned marketers. Whether...

Email spam phrases to avoid in your newsletter

Improve Deliverability by Writing Smarter, Not Spammy Email newsletters are a valuable channel for nurturing customer relationships and driving conversions. But if your carefully crafted...

How Long Should You Keep Subscribers Who Aren’t Engaging with Your Emails?

How Long Should You Keep Subscribers Who Aren’t Engaging with Your Emails? As your email list grows, not every subscriber will stay engaged forever. Some...

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What’s new for email marketing in 2024?

AI-Driven Personalization: Expect further advancements in AI technology for hyper-personalization. AI algorithms might become more sophisticated in predicting consumer behavior, enabling highly tailored and...

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Do I really have to delete my subscribers after GDPR? Permission email marketing and what you need to know.

? GDPR - Email Marketing Compliance Guide 2018. The GDPR go live date of the 25th of May has come and gone, in the last few...

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Email marketing advice

How to make sure your subscribers don’t mark your email as spam

How to Make Sure Your Subscribers Don’t Mark Your Email as Spam Build Trust, Improve Deliverability, and Keep Your Emails Where They Belong Email marketing remains...

Email Marketing Design Trends in 2025

Email Marketing Design Trends in 2025: What’s Hot and What’s Next Email marketing is far from dead—in fact, it’s thriving. As inboxes become more crowded...

All about non-human machine clicks – are ‘bot clicks’ killing your stats?

All About Non-Human Machine Clicks – Are ‘Bot Clicks’ Killing Your Stats? If you’ve ever noticed unusually high click-through rates (CTR) in your email marketing...

Why you should avoid cold email marketing

Why You Should Avoid Cold Email Marketing Cold email marketing has long been a go-to strategy for businesses looking to generate leads and expand their...

Disadvantages of using Mailchimp in 2025

Disadvantages of Using Mailchimp in 2025 Mailchimp has long been a popular choice for businesses looking to execute email marketing campaigns, but as the digital...

New changes to sending domain verification requirements

Google and Yahoo are rolling out some changes that will reduce the amount of spam emails received by people using their email addresses. These...

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Latest Articles

Images In Email Marketing

Images in email marketing The benefits of using images in your email marketing We are in an age where more and more people prefer to see...

Top 10 Email Marketing Software Tools In 2020

In 2020, email marketing software continues to play a critical role in successful business marketing strategy. 81% of small businesses use it as their...

Reseller with Email Blaster

Reseller with Email Blaster Hi, Phil from Email Blaster here to talk about our reseller app. This is an app we have rebuilt from the...

Email Blaster – Email marketing UK Video Guides And Tutorials

Email Blaster - Email marketing UK Video Guides And Tutorials Who Is Email blaster? Email Blaster is a UK based Email Marketing provider. Our software was designed to...

Email Marketing For Mobile In 2020

Email Marketing for mobile -  the stats don’t lie, most of your email marketing is going to be read on mobile. In 2020 you...

Email Marketing workshop: what to avoid during the current economic climate

Here in the U.K, it's currently June 2020, we've all been on lockdown for nearly three months now. Many business are starting to go...

The importance of verifying your email marketing sending domain.

Why verify your domain name? When it comes to customer engagement, reaching out to your audience has become harder than ever. No matter if you...

Should you still be sending out Email Marketing during the current Coronavirus (COVID-19) pandemic?

At the time of writing this article - like the rest of the world, here in the UK we are on total lockdown and...