How to Create the Perfect Welcome Email for Your Subscribers

First impressions matter—especially in email marketing. Your welcome email is often the first direct interaction a subscriber has with your brand after signing up,...

How to Create an Email Call To Action That Really Works

Every email you send has a goal. Whether it’s driving traffic, boosting sales, or encouraging sign-ups, your Call to Action (CTA) is the bridge...

What Is the Best Number of Clickable Links to Have Inside an Email?

When it comes to email marketing, one of the most common questions is surprisingly simple: How many links should you include in an email? Too few,...

How Long Do You Leave Inactive Contacts Before Deleting Them?

Every email marketer eventually faces the same dilemma: how long should you hold onto inactive contacts before removing them from your list? Delete too soon,...

Should You Continue to Email Your Sleepers?

Every email list has them—subscribers who once engaged but have since gone quiet. They’re often referred to as “sleepers”: contacts who haven’t opened, clicked,...

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Have Gmail and Yahoo Killed Cold Email Marketing?

Have Gmail and Yahoo Killed Cold Email Marketing? (And why that’s actually a good thing) For years, cold email marketing has been a bit like junk...

What's new

Do I really have to delete my subscribers after GDPR? Permission email marketing and what you need to know.

? GDPR - Email Marketing Compliance Guide 2018. The GDPR go live date of the 25th of May has come and gone, in the last few...

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Email marketing advice

Why Email Blaster Is a Better Choice for UK Businesses Than Mailchimp

For UK businesses looking to build stronger customer relationships, email marketing remains one of the most powerful and cost-effective tools available. However, choosing the...

What Goals Should You Set for Your Email Marketing?

Email marketing is one of the most effective digital channels available — but without clear goals, it’s easy for campaigns to drift without delivering...

What Is Greylisting — and How Could It Affect Your Email Newsletter Delivery?

If you’ve ever noticed that some of your emails take longer to reach recipients, or occasionally don’t appear at all, greylisting may be the...

What should you put in the visual header of your email

Once your subscriber opens your email, the visual header — the top section of your design — plays a crucial role in setting the...

Have Gmail and Yahoo Killed Cold Email Marketing?

Have Gmail and Yahoo Killed Cold Email Marketing? (And why that’s actually a good thing) For years, cold email marketing has been a bit like junk...

New changes to sending domain verification requirements

Google and Yahoo are rolling out some changes that will reduce the amount of spam emails received by people using their email addresses. These...

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Latest Articles

Hardware updates and increase send speed.

As announced yesterday, to cope with demand we were upgrading the hardware on our main database server. We are pleased to report that all previously...

7th Feb 2011 – Evening service updates

Later tonight (between 8.30pm and 9pm), we will be migrating our main database server to more powerful hardware. During this update, there will be no...

Plain text alternative. It’s vital!

You have spent ages designing a fantastic looking HTML based email layout, you have carefully formatted all your images and text to match your...

7/1/11 – Planned Network Maintenance

Between 11am and 1pm we will be running maintenance to the Email Blaster network. During this period, servers will be offline for approx. 15 minutes....

Email Blaster Release 3.0

We are very pleased to announce the release of Email Blaster Version 3.0! Over the Christmas period our engineers were very busy upgrading the Email...

Planned upgrades – 30th Dec 2010

On the 30th Dec 2010 between 12.00 and 16.00 we will be installing several new updates to the Email Blaster UK system. During this period,...

Xmas demand – additional email servers

This week has been one of the busiest weeks for our email servers in our history. With only a few weeks left to Christmas...

New Sales & Support Phone

We have now updated the phone number for our sales and support line. If you have any queries and need to contact us, please use...