One of the first questions people ask after sending an email campaign is:
"Is my open rate any good?"
It's an understandable question. After all, if...
Successful email marketing requires good planning...
Email marketing remains one of the most effective digital marketing channels available. It allows businesses to communicate directly with...
Here are some of the biggest reasons why thousands of businesses are choosing Email Blaster.
Mailchimp has long been one of the world's best-known email...
Whether you're looking to reduce costs, simplify your email marketing...
If you're considering moving away from Brevo, you're in good company. Many UK businesses are...
Get Your Black Friday Emails Ready in Minutes with Email Blaster
Black Friday moves fast. Your email marketing should too.
When customers are looking for the...
One of the most important metrics in email marketing is your bounce rate.
While marketers often focus on open rates and click-through rates, your bounce...
The challenge with many free email marketing platforms
If you've been searching for email marketing software, you've probably seen Mailchimp advertised as a "free" email...
Apple Mail has become one of the most important email ecosystems in the world.
With millions of users across:
iPhones
iPads
MacBooks
Apple desktops
…Apple Mail now represents a huge...
For years, email marketers have had a love-hate relationship with Gmail’s Promotions tab.
When it first appeared, many businesses saw it as a threat:
“Our emails...
After two years in the making, we're getting ready to launch cBuilder — the brand-new email design experience from Email Blaster.
We've completely rethought the...
Creating online surveys to use with your email marketing campaigns can provide valuable insights and help you better understand your audience. Here's a step-by-step...
Boosting your inbox placement can be challenging, but changing your send from address can sometimes help improve deliverability. Here are some tips to consider...
Sender reputation refers to the perceived trustworthiness and quality of an email sender's sending practices. It is a crucial factor in email deliverability, determining...
Creating great email preview text, also known as the preheader or snippet, is essential for enticing recipients to open and engage with your emails....
Building trust with your email subscribers is crucial for establishing a strong and long-lasting relationship. Here are some tips to help you build trust...
Designing and creating email marketing automated journeys involves mapping out the customer journey and determining the triggers and actions that will initiate and guide...
B2C, which stands for "Business-to-Consumer," refers to the relationship between a business and individual consumers. It typically involves companies that provide products or services...