Discussion

How Long Should Your Email Newsletter Be?

Jamie Jamie -
One of the most common questions in email marketing is: "How long should my email newsletter be?" The simple answer is: as long as it needs...
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What Is an Acceptable Bounce Rate for Email Marketing?

Jamie Jamie -
One of the most important metrics in email marketing is your bounce rate. While marketers often focus on open rates and click-through rates, your bounce...
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Is Mailchimp Still Free? The Truth About Mailchimp Pricing

Jamie Jamie -
The challenge with many free email marketing platforms If you've been searching for email marketing software, you've probably seen Mailchimp advertised as a "free" email...
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What is a good bounce rate for email marketing

A good bounce rate for email marketing typically falls within the range of 2% to 5%. This means that for every 100 emails you...

How to use Ai create email marketing

Using AI to write email marketing copy text can be a powerful tool to help streamline the content creation process and improve efficiency. Here's...

Reasons why email opens are good, but your clicks are poor?

Experiencing good email open rates but low click-through rates (CTR) in your email marketing campaigns can be a common challenge. Several factors could contribute...

Why should you be using double opt-in sign-up forms for email marketing sign-ups?

Using a double opt-in sign-up process for email marketing is a best practice for several reasons: Confirming Intent: Double opt-in ensures that the subscriber genuinely...

What is an SPF record and how does it work?

An SPF (Sender Policy Framework) record is a DNS (Domain Name System) record that helps prevent email spoofing and verifies the authenticity of the...
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Advice

Customer Journey Automation: A Practical Mapping Guide

Map the customer journey before building the emails. Learn how to define entry and exit rules, plan human hand-offs, test workflows and measure meaningful outcomes.
News

Brand new Black Friday email marketing templates

Get Your Black Friday Emails Ready in Minutes with...
Other

New Christmas Email Templates Have Arrived in Email Blaster

Christmas is coming — and your email marketing just...
Discussion

How Long Should Your Email Newsletter Be?

One of the most common questions in email marketing...
Advice

What Is an Acceptable Bounce Rate for Email Marketing?

One of the most important metrics in email marketing...

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