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Is Mailchimp Still Free? The Truth About Mailchimp Pricing

Jamie Jamie -
The challenge with many free email marketing platforms If you've been searching for email marketing software, you've probably seen Mailchimp advertised as a "free" email...
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Deliverability Tips for Sending to Apple Mail in 2026

Jamie Jamie -
Apple Mail has become one of the most important email ecosystems in the world. With millions of users across: iPhones iPads MacBooks Apple desktops …Apple Mail now represents a huge...
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Why the Promotions Tab in Gmail Is Actually a...

Jamie Jamie -
For years, email marketers have had a love-hate relationship with Gmail’s Promotions tab. When it first appeared, many businesses saw it as a threat: “Our emails...
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Reasons why email opens are good, but your clicks are poor?

Experiencing good email open rates but low click-through rates (CTR) in your email marketing campaigns can be a common challenge. Several factors could contribute...

Why should you be using double opt-in sign-up forms for email marketing sign-ups?

Using a double opt-in sign-up process for email marketing is a best practice for several reasons: Confirming Intent: Double opt-in ensures that the subscriber genuinely...

What is an SPF record and how does it work?

An SPF (Sender Policy Framework) record is a DNS (Domain Name System) record that helps prevent email spoofing and verifies the authenticity of the...

How to avoid spam phrases in your email marketing

To avoid triggering spam filters and improve the deliverability of your email marketing messages, it is important to be mindful of the language and...

Can you use animation in email marketing?

Yes, it is possible to use animation in email marketing to enhance engagement and make your emails more visually appealing. However, there are certain...
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Email Marketing UK Tips

What Is a Good Click-Through Rate for Your Email Marketing?

Getting your subscribers to open your email is only...
Announcements

Introducing cBuilder next generation — A Completely New Way to Design Emails

After two years in the making, we're getting ready...
Email Marketing UK Tips

What Is a Good Open Rate for Your Email Marketing?

One of the first questions people ask after sending...
Advice

What Is an Email Block List and How Can You Avoid Ending Up on One?

One of the quickest ways to destroy your email...
Email Marketing UK Tips

Email Marketing Best Practices: 20 Proven Tips for Better Results

Successful email marketing requires good planning... Email marketing remains one...

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