Email marketing tips

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How to Create the Perfect Welcome Email for Your Subscribers

First impressions matter—especially in email marketing. Your welcome email is often the first direct interaction a subscriber has with your brand after signing up,...
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Email Marketing UK Tips

How to Create an Email Call To Action That Really Works

Every email you send has a goal. Whether it’s driving traffic, boosting sales, or encouraging sign-ups, your Call to Action (CTA) is the bridge...
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Email Marketing UK Tips

What Is the Best Number of Clickable Links to Have Inside an Email?

When it comes to email marketing, one of the most common questions is surprisingly simple: How many links should you include in an email? Too few,...
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Email Marketing UK Tips

How Long Do You Leave Inactive Contacts Before Deleting Them?

Every email marketer eventually faces the same dilemma: how long should you hold onto inactive contacts before removing them from your list? Delete too soon,...
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Email Marketing UK Tips

Should You Continue to Email Your Sleepers?

Every email list has them—subscribers who once engaged but have since gone quiet. They’re often referred to as “sleepers”: contacts who haven’t opened, clicked,...
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Discussion

Have Gmail and Yahoo Killed Cold Email Marketing?

Jamie -
Have Gmail and Yahoo Killed Cold Email Marketing? (And why that’s actually a good thing) For years, cold email marketing has been a bit like junk...

How to get great email deliverability in 2025

What’s new for email marketing in 2024?

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Email Marketing UK Tips

Do I really have to delete my subscribers after GDPR? Permission email marketing and what you need to know.

Chris -
? GDPR - Email Marketing Compliance Guide 2018. The GDPR go live date of the 25th of May has come and gone, in the last few...

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Email marketing advice

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Why Email Blaster Is a Better Choice for UK Businesses Than Mailchimp

Discussion
For UK businesses looking to build stronger customer relationships, email marketing remains one of the most powerful and cost-effective tools available. However, choosing the...

What Goals Should You Set for Your Email Marketing?

Discussion
Email marketing is one of the most effective digital channels available — but without clear goals, it’s easy for campaigns to drift without delivering...

What Is Greylisting — and How Could It Affect Your Email Newsletter Delivery?

Advice
If you’ve ever noticed that some of your emails take longer to reach recipients, or occasionally don’t appear at all, greylisting may be the...

What should you put in the visual header of your email

Advice
Once your subscriber opens your email, the visual header — the top section of your design — plays a crucial role in setting the...

Have Gmail and Yahoo Killed Cold Email Marketing?

Discussion
Have Gmail and Yahoo Killed Cold Email Marketing? (And why that’s actually a good thing) For years, cold email marketing has been a bit like junk...

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New changes to sending domain verification requirements

Announcements Jamie -
Google and Yahoo are rolling out some changes that will reduce the amount of spam emails received by people using their email addresses. These...

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Latest Articles

Christmas Opening Times

The team at email blaster would like to thank you for being with us throughout 2014, it has been an absolute pleasure working with...

Christmas Email Design Templates

It is almost that time of the year again, Christmas is fast approaching. If you are like us, this is a pretty busy time...

How to add email subject line symbols

  You may have seen this one about recently, it is starting to get popular. More and more email marketeers are starting to add email...

Increase your sender score

What is a sender score and why is it important? If you are sending email marketing, you will have a sender score. But what is...

4 Simple Steps To Successful Email Marketing

In this weeks video, we discuss our 4 simple steps to successful email marketing. Go make yourself a coffee and checkout our quick fire guide. 1....

If you are not building your own email list, you’re an idiot.

Bold statement but it is true. So many companies I talk to are sitting on a fantastic email list but don't know it. A recent...

Freedom > Pay as you go.

If you are an email blaster freedom user (free), we will today be making a few tweaks to your account (25th September 2014). Your account...

How to write successful email content

  What's in it for me? What's in it for me? - Remember this line when writing copy text for your next email newsletter. Email marketing is...
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