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How Long Should You Keep Non-Engaging Subscribers on Your...

Jamie Jamie -
Every email marketer eventually faces the same question: How long should I keep subscribers who never open or click my emails? It's tempting to keep every...
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How to Successfully Reach NHS Mailboxes with Your Email...

Jamie Jamie -
For many organisations, communicating with NHS staff is an essential part of their marketing strategy. Whether you're promoting healthcare products, recruiting medical professionals, inviting...
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Tips for Getting a Much Stronger Open Rate in...

Jamie Jamie -
Email marketing in 2026 is more competitive than ever. Subscribers receive dozens — sometimes hundreds — of emails every day. AI-powered inbox filtering is smarter....
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Why It’s Better for UK Companies to Use UK-Based Email Marketing Software as an alternative to Mailchimp

Email marketing remains one of the most powerful tools in any business’s marketing toolkit. And while global platforms like Mailchimp often dominate the conversation,...

What is negative data segmentation and how to use it.

What is Negative Data Segmentation—and How to Use It EffectivelyClean your list, improve engagement, and boost ROI by targeting who not to send to. When...

Intro to staff newsletters

How to Structure the Perfect Staff Newsletter A well-structured staff newsletter is more than just a company update—it's a tool that can boost engagement, improve...

What is a lead magnet and why is it crucial for your email marketing strategy

What is a Lead Magnet and Why is it Crucial for Your Email Marketing Strategy? In today’s digital landscape, capturing and retaining customer attention is...

How to clean your email lists in 2025

How to Clean Your Email Lists in 2025 A clean email list is the foundation of a successful email marketing strategy. In 2025, with increasingly...
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Announcements

Introducing cBuilder next generation — A Completely New Way to Design Emails

After two years in the making, we're getting ready...
Email Marketing UK Tips

What Is a Good Open Rate for Your Email Marketing?

One of the first questions people ask after sending...
Advice

What Is an Email Block List and How Can You Avoid Ending Up on One?

One of the quickest ways to destroy your email...
Email Marketing UK Tips

Email Marketing Best Practices: 20 Proven Tips for Better Results

Successful email marketing requires good planning... Email marketing remains one...
Advice

How to Structure the Perfect Automated Drip Campaign

Email automation is one of the most effective ways...

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