Other

How Long Should You Keep Non-Engaging Subscribers on Your...

Jamie Jamie -
Every email marketer eventually faces the same question: How long should I keep subscribers who never open or click my emails? It's tempting to keep every...
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How to Successfully Reach NHS Mailboxes with Your Email...

Jamie Jamie -
For many organisations, communicating with NHS staff is an essential part of their marketing strategy. Whether you're promoting healthcare products, recruiting medical professionals, inviting...
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Tips for Getting a Much Stronger Open Rate in...

Jamie Jamie -
Email marketing in 2026 is more competitive than ever. Subscribers receive dozens — sometimes hundreds — of emails every day. AI-powered inbox filtering is smarter....
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New changes to sending domain verification requirements

Google and Yahoo are rolling out some changes that will reduce the amount of spam emails received by people using their email addresses. These...

What is a sender reputation and how does it work?

Sender reputation refers to the perceived trustworthiness and quality of an email sender's sending practices. It is a crucial factor in email deliverability, determining...

What is domain verification and why is it important?

If you are sending out email marketing using third-party software, such as Email Blaster or similar then it’s likely that you have already bumped...

Using email marketing software to send your Christmas cards

Christmas is an important time of year, perhaps this year more than ever. It’s good to keep in touch with those close to us,...

Ultimate Black Friday Sales Guide

What are the origins of Black Friday? It’s probably no surprise to learn that Black Friday originates from America; the home of the sales campaign....
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Announcements

Introducing cBuilder next generation — A Completely New Way to Design Emails

After two years in the making, we're getting ready...
Email Marketing UK Tips

What Is a Good Open Rate for Your Email Marketing?

One of the first questions people ask after sending...
Advice

What Is an Email Block List and How Can You Avoid Ending Up on One?

One of the quickest ways to destroy your email...
Email Marketing UK Tips

Email Marketing Best Practices: 20 Proven Tips for Better Results

Successful email marketing requires good planning... Email marketing remains one...
Advice

How to Structure the Perfect Automated Drip Campaign

Email automation is one of the most effective ways...

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