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Email Marketing Design Trends in 2025

Email Marketing Design Trends in 2025: What’s Hot and What’s Next Email marketing is far from dead—in fact, it’s thriving. As inboxes become more crowded...

All about non-human machine clicks – are ‘bot clicks’...

All About Non-Human Machine Clicks – Are ‘Bot Clicks’ Killing Your Stats? If you’ve ever noticed unusually high click-through rates (CTR) in your email marketing...

Why you should avoid cold email marketing

Why You Should Avoid Cold Email Marketing Cold email marketing has long been a go-to strategy for businesses looking to generate leads and expand their...

What is email marketing automation and how should you use it?

Email marketing automation is the use of technology and software to automate various aspects of an email marketing campaign. It allows businesses to send...

What is a ‘Call To Action’ and how does it work with your email marketing?

An email call to action (CTA) is a statement or a button in an email message that encourages the recipient to take a specific...

The collapse of Privacy Shield: What does it mean?

Privacy Shield is a Framework used for regulating the exchange of personal data between the E.U and the U.S. So, if you are a...

Email Marketing workshop: what to avoid during the current economic climate

Here in the U.K, it's currently June 2020, we've all been on lockdown for nearly three months now. Many business are starting to go...

Why Does My Email Go Into Junk?

How to stop your email going into spam If you are wondering how to prevent your marketing emails ending up in spam folders, there are...

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How to create the perfect drip automation campaign

How to Create the Perfect Drip Automation Campaign A Step-by-Step...

Guide to analysing A/B Test results

Guide to Analysing A/B Test Results Turn Test Data Into...

How to create the perfect reactivation campaign

How to Create the Perfect Reactivation Campaign Win Back Customers,...

What is negative data segmentation and how to use it.

What is Negative Data Segmentation—and How to Use It...

5 top outlook rendering issues and how to fix them

5 Top Outlook Rendering Issues and How to Fix...

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