Discussion

What Goals Should You Set for Your Email Marketing?

Jamie -

Email marketing is one of the most effective digital channels available — but without clear goals, it’s easy for campaigns to drift without delivering...

Jamie -

If you’ve ever noticed that some of your emails take longer to reach recipients, or occasionally don’t appear at all, greylisting may be the...

Jamie -

Once your subscriber opens your email, the visual header — the top section of your design — plays a crucial role in setting the...

What is an SPF record and how does it work?

June 15, 2023

An SPF (Sender Policy Framework) record is a DNS (Domain Name System) record that helps prevent email spoofing and verifies the authenticity of the...

How to avoid spam phrases in your email marketing

June 13, 2023

To avoid triggering spam filters and improve the deliverability of your email marketing messages, it is important to be mindful of the language and...

Can you use animation in email marketing?

June 8, 2023

Yes, it is possible to use animation in email marketing to enhance engagement and make your emails more visually appealing. However, there are certain...

Can you send attachments with email marketing?

May 25, 2023

Most email marketing software allows you to send attachments as a link with your email campaigns. However, it's important to note that sending large...