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Best Practices for Call To Action (CTA) in Email...

Jamie -

Every email you send has a purpose — whether it’s to inform, educate, or drive action. And at the heart of achieving that purpose...

Jamie -

The festive season is the busiest time of year for email marketing. Shoppers are actively looking for deals, brands are competing for attention, and...

Jamie -

For non-profits and charities, email marketing is more than a tool — it’s a lifeline. Whether you’re fundraising, sharing success stories, or mobilizing volunteers,...

Getting email marketing content right

December 21, 2020

Email marketing is a commonly used business tool, but all too often it falls short of the mark. Consumers receive countless sales emails every...

WordPress Plugin for Email Marketing

December 4, 2020

There are many good reasons for using a WordPress plugin for email marketing. When you use these plugins, you can benefit from features such...

What is email marketing automation?

December 4, 2020

An essential part of modern marketing practice, email marketing automation allows you to schedule, personalise and metricise your outreach. This can be as simple as...

How to get better email marketing deliverability

December 4, 2020

There are many steps you can take to improve the deliverability of your emails. Without efficient email marketing strategies in place, you could miss...