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Why It’s Better for UK Companies to Use UK-Based...

Jamie Jamie -
Email marketing remains one of the most powerful tools in any business’s marketing toolkit. And while global platforms like Mailchimp often dominate the conversation,...
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What is negative data segmentation and how to use...

Jamie Jamie -
What is Negative Data Segmentation—and How to Use It EffectivelyClean your list, improve engagement, and boost ROI by targeting who not to send to. When...
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Intro to staff newsletters

Jamie Jamie -
How to Structure the Perfect Staff Newsletter A well-structured staff newsletter is more than just a company update—it's a tool that can boost engagement, improve...
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How email marketing software works

Every business needs to have a strategy for email marketing. It’s a vital way to reach customers, build brand loyalty and grow your business.  Many...

Top 10 Email Marketing Software Tools In 2020

In 2020, email marketing software continues to play a critical role in successful business marketing strategy. 81% of small businesses use it as their...

Does Cold Email Still Work?

Why you need to avoid cold email Cold email can be a great source of irritation to the recipient, and it can even compromise the...

Brand new blacklist checker – Email Blaster

Building a brand new blacklist checker I have spent the past week working on very own blacklist checker for email blaster. The progress has been...

Segmentation – Grouping Your Audience

Putting it simply, email segmentation can make it much easier to get the right messages out to the right people. When you segment your...
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Other

Why It’s Better for UK Companies to Use UK-Based Email Marketing Software as an alternative to Mailchimp

Email marketing remains one of the most powerful tools...
Featured

The complete guide to creating your first email newsletter

An email newsletter is one of the most effective...
Advice

What are the different types of content to send to your audience

Email marketing isn’t just about selling—it’s about building relationships. By offering a mix of content types, you keep your audience engaged, reduce unsubscribe rates, and position your brand as helpful and trustworthy.
Advice

What Kind of Email Marketing Causes a Negative Sender Reputation?

Your email marketing strategy can do more than drive...
Email Marketing UK Tips

How to build a positive sender reputation

In the world of email marketing, sender reputation can...

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