All About Non-Human Machine Clicks – Are ‘Bot Clicks’ Killing Your Stats?
If you’ve ever noticed unusually high click-through rates (CTR) in your email marketing...
Why You Should Avoid Cold Email Marketing
Cold email marketing has long been a go-to strategy for businesses looking to generate leads and expand their...
Disadvantages of Using Mailchimp in 2025
Mailchimp has long been a popular choice for businesses looking to execute email marketing campaigns, but as the digital...
The statistics of company failures are deceptive if viewed from the aspect of declared insolvency (liquidation, both voluntary and involuntary); i.e. information that is...
Email marketing is fast becoming the most effective way of reaching customers in a focused manner; particularly relevant to business-to-business marketing where target markets...
Cloud functionality refers generically to the capacity to run software systems on-line from any remote computer, with all functionality and associated data bases etc....