Discussion

How to make sure your subscribers don’t mark your...

Jamie Jamie -
How to Make Sure Your Subscribers Don’t Mark Your Email as Spam Build Trust, Improve Deliverability, and Keep Your Emails Where They Belong Email marketing remains...
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Email Marketing Design Trends in 2025

Jamie Jamie -
Email Marketing Design Trends in 2025: What’s Hot and What’s Next Email marketing is far from dead—in fact, it’s thriving. As inboxes become more crowded...
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All about non-human machine clicks – are ‘bot clicks’...

Jamie Jamie -
All About Non-Human Machine Clicks – Are ‘Bot Clicks’ Killing Your Stats? If you’ve ever noticed unusually high click-through rates (CTR) in your email marketing...
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What elements should you be A/B testing

A/B testing, also known as split testing, is a valuable technique to optimize various elements of your marketing campaigns. When conducting A/B tests, it's...

Should you be using AI with your email marketing?

Integrating AI (Artificial Intelligence) into email marketing strategies can provide numerous benefits. AI technology offers several capabilities that can enhance the effectiveness and efficiency...

What is a good bounce rate for email marketing

A good bounce rate for email marketing typically falls within the range of 2% to 5%. This means that for every 100 emails you...

How to use Ai create email marketing

Using AI to write email marketing copy text can be a powerful tool to help streamline the content creation process and improve efficiency. Here's...

Reasons why email opens are good, but your clicks are poor?

Experiencing good email open rates but low click-through rates (CTR) in your email marketing campaigns can be a common challenge. Several factors could contribute...
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Advice

What are the different types of content to send to your audience

Email marketing isn’t just about selling—it’s about building relationships. By offering a mix of content types, you keep your audience engaged, reduce unsubscribe rates, and position your brand as helpful and trustworthy.
Advice

What Kind of Email Marketing Causes a Negative Sender Reputation?

Your email marketing strategy can do more than drive...
Email Marketing UK Tips

How to build a positive sender reputation

In the world of email marketing, sender reputation can...
Email Marketing UK Tips

How to Structure Sign-Up Forms That Convert

In the world of digital marketing, your sign-up form...
Email Marketing UK Tips

Complete beginners guide for getting started with email marketing

Email marketing remains one of the most effective digital...

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