Advice

What Is an Acceptable Bounce Rate for Email Marketing?

Jamie Jamie -
One of the most important metrics in email marketing is your bounce rate. While marketers often focus on open rates and click-through rates, your bounce...
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What Is an Email Block List and How Can...

Jamie Jamie -
One of the quickest ways to destroy your email marketing performance is to end up on an email block list. If your sending domain or...
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How to Structure the Perfect Automated Drip Campaign

Jamie Jamie -
Email automation is one of the most effective ways to nurture leads, onboard new customers and build lasting relationships with your audience. Rather than...
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Email Marketing: Campaigns Management

Check out the new interface for your  'View Campaigns' management area: The new look campaign management section has been re-designed to help improve ease of...

Email Marketing: Getting personal to improve ROI

Get to know your web visitors a little better and you can start to develop the kind of email marketing subscriber list that dreams...

Clean your mailing list

If you have a clean good quality COI mailing list, you are more than halfway there to creating a successful email marketing campaign. To help...

The old subject header line conundrum

What is the best email subject header line and does it really matter? This question comes up time and time again and everyone has strong...

Your email marketing is only as good as the list you are sending to

Poor quality data is the downfall of many a good email marketing campaign, we see so many campaigns were the emphasis is on putting...
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Discussion

How Long Should Your Email Newsletter Be?

One of the most common questions in email marketing...
Advice

What Is an Acceptable Bounce Rate for Email Marketing?

One of the most important metrics in email marketing...
Email Marketing UK Tips

What Is a Good Click-Through Rate for Your Email Marketing?

Getting your subscribers to open your email is only...
Announcements

Introducing cBuilder next generation — A Completely New Way to Design Emails

After two years in the making, we're getting ready...
Email Marketing UK Tips

What Is a Good Open Rate for Your Email Marketing?

One of the first questions people ask after sending...

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