Advice

What Is an Acceptable Bounce Rate for Email Marketing?

One of the most important metrics in email marketing is your bounce rate. While marketers often focus on open rates and click-through rates, your bounce...

What Is an Email Block List and How Can...

One of the quickest ways to destroy your email marketing performance is to end up on an email block list. If your sending domain or...

How to Structure the Perfect Automated Drip Campaign

Email automation is one of the most effective ways to nurture leads, onboard new customers and build lasting relationships with your audience. Rather than...

Why choose a UK email marketing company?

There are many factors to take into consideration when weighing up between a UK email marketing company and an overseas email marketing supplier. Nowadays,...

What is a sender score and how does it impact your email marketing?

So how is this sender score generated? Email service providers from all over the world take part in the sender score project, they are constantly...

Help: My Email Marketing is not working…

If you are new to email marketing or have been doing it for years, it can be really frustrating if your email marketing isn’t...

Why sending Bad emails is not worth the risk.

Sending to cheap or free databases of email addresses - what could possibly go wrong? This week, we are going to take a look at...

What email marketing mistakes can get your mailers marked as spam?

As with most email marketing mistakes, sometimes it’s easy to overlook some of the key areas that can prompt your viewer to mark your...

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How Long Should Your Email Newsletter Be?

One of the most common questions in email marketing...

What Is an Acceptable Bounce Rate for Email Marketing?

One of the most important metrics in email marketing...

What Is a Good Click-Through Rate for Your Email Marketing?

Getting your subscribers to open your email is only...

Introducing cBuilder next generation — A Completely New Way to Design Emails

After two years in the making, we're getting ready...

What Is a Good Open Rate for Your Email Marketing?

One of the first questions people ask after sending...

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