Email marketing isn’t just about selling—it’s about building relationships. By offering a mix of content types, you keep your audience engaged, reduce unsubscribe rates, and position your brand as helpful and trustworthy.
Your email marketing strategy can do more than drive engagement and conversions—it also directly affects your sender reputation. And when done poorly, email marketing...
Improve Deliverability by Writing Smarter, Not Spammy
Email newsletters are a valuable channel for nurturing customer relationships and driving conversions. But if your carefully crafted...
The generally accepted average delivery rate for email marketing bulk email transmissions is between 50% and 60%. (Delivery rate being defined as the percentage...
Check out the new interface for your 'View Campaigns' management area:
The new look campaign management section has been re-designed to help improve ease of...
Email marketing isn’t just about selling—it’s about building relationships. By offering a mix of content types, you keep your audience engaged, reduce unsubscribe rates, and position your brand as helpful and trustworthy.