Advice

How to Create the Perfect Welcome Email for Your...

Jamie Jamie -
First impressions matter—especially in email marketing. Your welcome email is often the first direct interaction a subscriber has with your brand after signing up,...
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Is It Okay to Use AI to Write Email...

Jamie Jamie -
Artificial intelligence has become a powerful tool for email marketers, offering ways to save time, generate ideas, and even optimise messaging. But as more...
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Why Do Recipients Unsubscribe? — And How to Fix...

Jamie Jamie -
Unsubscribes are an unavoidable part of email marketing—but they’re also one of the most valuable signals you can get. Every unsubscribe tells a story. It’s...
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How do you increase email marketing delivery rates?

The generally accepted average delivery rate for email marketing bulk email transmissions is between 50% and 60%. (Delivery rate being defined as the percentage...

Email Marketing: Campaigns Management

Check out the new interface for your  'View Campaigns' management area: The new look campaign management section has been re-designed to help improve ease of...

Email Marketing: Getting personal to improve ROI

Get to know your web visitors a little better and you can start to develop the kind of email marketing subscriber list that dreams...

Clean your mailing list

If you have a clean good quality COI mailing list, you are more than halfway there to creating a successful email marketing campaign. To help...

The old subject header line conundrum

What is the best email subject header line and does it really matter? This question comes up time and time again and everyone has strong...
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Advice

How to Create the Perfect Welcome Email for Your Subscribers

First impressions matter—especially in email marketing. Your welcome email...
Discussion

Why Email Blaster Is a Better Choice for UK Businesses Than Mailchimp

For UK businesses looking to build stronger customer relationships,...
Advice

Is It Okay to Use AI to Write Email Body Text?

Artificial intelligence has become a powerful tool for email...
Email Marketing UK Tips

How to Create an Email Call To Action That Really Works

Every email you send has a goal. Whether it’s...
Email Marketing UK Tips

What Is the Best Number of Clickable Links to Have Inside an Email?

When it comes to email marketing, one of the...

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