Advice

Best Ideas for Black Friday Email Campaigns

Jamie -

How to stand out (and drive conversions) during the busiest inbox season Black Friday is arguably the king of email marketing: everyone’s competing for attention,...

Jamie -

You’ve built your list, crafted beautiful campaigns, and hit send—only to find that your emails are landing in the spam folder instead of the...

Jamie -

Digital marketing campaigns rely heavily on accurate metrics to measure success. But not every click, open, or engagement is genuine. Bots—automated scripts designed to...

Increase your sender score

October 28, 2014

What is a sender score and why is it important? If you are sending email marketing, you will have a sender score. But what is...

10 killer tips for a successful email newsletter

September 2, 2014

When talking to customers I often get asked – 'Can I get your feedback on my email before I send it?'. So to help,...

Remove duplicates from a mailing list.

June 24, 2014

No one likes receiving multiple copies of the same email. For this very reason, we have come up with a little app to solve this...

Small Businesses – the powerhouse of Britain’s economic recovery?

August 29, 2013

Governments talk at length about the contribution to the economic wellbeing of Britain of Small Medium Enterprises (SME’s) and in particular Small businesses –...