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Email Deliverability Best Practices for Gmail & Outlook in...

Email marketing only works if your emails actually reach the inbox. That sounds obvious — but in 2026, inbox placement has become significantly more difficult. Both...

Where Is Your Data Stored When You Use Email...

When businesses choose an email marketing platform, they’re not just choosing features and pricing. They’re also trusting a provider with something incredibly valuable: their data. In...

Why Email Blaster Is a Better Choice for UK...

For UK businesses looking to build stronger customer relationships, email marketing remains one of the most powerful and cost-effective tools available. However, choosing the...

How to use video in your email marketing

Using video with your email marketing is a great way to engage your audience, in the last ten years, we’ve all grown accustomed to...

List Cleaning: why it’s important and how to do it

When building your list of email addresses, the focus is often on increasing the size of your data count as much as possible. It’s...

Ultimate Black Friday Sales Guide

What are the origins of Black Friday? It’s probably no surprise to learn that Black Friday originates from America; the home of the sales campaign....

Email Marketing Campaign Plan for 2021

Template Design Lead with one offer and prominent price with a large clear call to action buttonFor example: Save 33% on electrical products - show...

What Is Email Marketing And How Does It Work? [2021 Guide]

This beginners guide will explain what is email marketing and how it can work for your business in 2021.  As a small business owner, we...

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How to Switch from Brevo to Email Blaster

Whether you're looking to reduce costs, simplify your email...

How to Switch from Mailchimp to Email Blaster

This guide explains everything you need to know about...

Should You Resend to Your Email Marketing Bounces?

No. You Should Never Resend Email Campaigns to Bounced...

How Long Should You Keep Non-Engaging Subscribers on Your Email Marketing List?

Every email marketer eventually faces the same question: How long...

How to Create the Perfect Email Marketing Campaign for Non-Profits & Charities

For charities and non-profit organisations, every pound counts. Marketing...

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