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How to write the perfect sales email in 2024

Writing the perfect sales email in 2024 involves a blend of personalization, brevity, value proposition, and strategic follow-up. Here are the key components to...

Email list hygiene best practice guidelines for 2024

Maintaining good email list hygiene is crucial for the success of your email marketing campaigns. It helps improve deliverability rates, engagement, and overall effectiveness....

Guide to creating your first email newsletter

https://youtu.be/a1eGccNLbog?si=zF0fZCC0o2OW88jW Creating your first email newsletter can be an exciting and effective way to engage with your audience, whether it's for personal use, a blog,...

DKIM & SPF: Setup Domain Authentication

Email service providers (such as Microsoft's Outlook and Google's Gmail) use SPF and DKIM authentication to help determine the legitimacy of your email newsletter...

GDPR & the USA….the bit they are glossing over

As we near the start date for GDPR (read more about GDPR here), it's becoming a very popular topic indeed. The big question at the...
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Email Marketing Automation.

We're excited to announce the upcoming release of Automate. Automate features our easy to use email marketing automation solution. Over the coming week we...

Some cool stuff coming your way…

It's been quite a busy time at email blaster HQ for the past few months. We've been working on 'automate' and we are nearly...

Analytics Reimagined: Bounces

Bounces. In the final section, we can see the elements of our campaign that has not been successfully delivered; these are the bounces. Bounces are split...

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How to make internal newsletters less boring

Making internal newsletters engaging and less boring is key...

How to combine SMS and email marketing

Combining SMS and email marketing can create a powerful...

What incentives should you use to get more subscribers?

Attracting more email subscribers involves offering compelling incentives that...

SMS marketing techniques

SMS marketing, or text message marketing, involves sending promotional...

What exactly is A/B testing?

A/B testing, also known as split testing, is a...

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