Email Marketing UK Tips

What Is a Good Click-Through Rate for Your Email...

A good email click rate compares well with similar campaigns and supports your goal. Compare emails sent to similar audiences using the same calculation...

What Is a Good Open Rate for Your Email...

One of the first questions people ask after sending an email campaign is: "Is my open rate any good?" It's an understandable question. After all, if...

Email Marketing Best Practices: 20 Proven Tips for Better...

Successful email marketing requires good planning... Email marketing remains one of the most effective digital marketing channels available. It allows businesses to communicate directly with...

Why Does My Email Go Into Junk?

How to stop your email going into spam If you are wondering how to prevent your marketing emails ending up in spam folders, there are...

Brand new blacklist checker – Email Blaster

Building a brand new blacklist checker I have spent the past week working on very own blacklist checker for email blaster. The progress has been...

The Best Time To Send Email Marketing

Scheduling is incredibly important when it comes to email marketing. Send your emails out at the wrong time and you risk them being completely...

Do I really have to delete my subscribers after GDPR? Permission email marketing and what you need to know.

? GDPR - Email Marketing Compliance Guide 2018. The GDPR go live date of the 25th of May has come and gone, in the last few...

Preparing for an eventful week

The end to another week, and getting ready for an important week or so coming up. We're making the final additions to a big new...

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Ecommerce Email Marketing: From Abandoned Baskets to Repeat Orders

Plan useful ecommerce emails for abandoned baskets, product recommendations and replenishment, with a worked four-week example for UK shops.

Customer Journey Automation: A Practical Mapping Guide

Map the customer journey before building the emails. Learn how to define entry and exit rules, plan human hand-offs, test workflows and measure meaningful outcomes.

Brand new Black Friday email marketing templates

Get Your Black Friday Emails Ready in Minutes with...

New Christmas Email Templates Have Arrived in Email Blaster

Christmas is coming — and your email marketing just...

How Long Should Your Email Newsletter Be?

One of the most common questions in email marketing...

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