Discussion

All about non-human machine clicks – are ‘bot clicks’...

Jamie -

All About Non-Human Machine Clicks – Are ‘Bot Clicks’ Killing Your Stats? If you’ve ever noticed unusually high click-through rates (CTR) in your email marketing...

Jamie -

Why You Should Avoid Cold Email Marketing Cold email marketing has long been a go-to strategy for businesses looking to generate leads and expand their...

Jamie -

Disadvantages of Using Mailchimp in 2025 Mailchimp has long been a popular choice for businesses looking to execute email marketing campaigns, but as the digital...

How to easily use animation with your email marketing

July 30, 2024

Using animation in your email marketing can significantly boost engagement and make your emails more visually appealing. Here’s a guide on how to easily...

How to make internal newsletters less boring

July 25, 2024

Making internal newsletters engaging and less boring is key to ensuring that employees actually read and benefit from them. Here are some strategies to...

What exactly is A/B testing?

July 11, 2024

A/B testing, also known as split testing, is a method of comparing two versions of a webpage, email, or other marketing assets to determine...

How to optimise your email for better conversions

June 20, 2024

Optimizing emails for better conversions involves several key strategies, from crafting compelling subject lines to personalizing content and ensuring clear calls to action. Here’s...

Tips to improve your email deliverability

June 11, 2024

Improving email deliverability is crucial for ensuring your messages reach your subscribers' inboxes. Here are some tips to help enhance your email deliverability: 1. Build...

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