Advice

Is It Okay to Use AI to Write Email...

Jamie Jamie -
Artificial intelligence has become a powerful tool for email marketers, offering ways to save time, generate ideas, and even optimise messaging. But as more...
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Why Do Recipients Unsubscribe? — And How to Fix...

Jamie Jamie -
Unsubscribes are an unavoidable part of email marketing—but they’re also one of the most valuable signals you can get. Every unsubscribe tells a story. It’s...
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The Importance of UK Data Storage for UK Companies...

Jamie Jamie -
In 2026, data is no longer just an operational asset—it is a strategic, regulated, and highly scrutinised cornerstone of business. For UK companies, where...
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Why aren’t my images displaying?

There are several reasons why images may not be displaying in your email. Here are some common reasons: The images are blocked by the email...

What are email blacklists and how to avoid them?

Email blacklists are lists of email addresses or domains that have been identified as sources of spam, phishing, or other malicious activities. These lists...

What is a good open rate for your email marketing?

A good email marketing open rate can vary depending on the industry, target audience, and the type of email being sent. However, as a...

When is the best day or time to send out your email marketing campaigns?

There is no one-size-fits-all answer to this question as the best day and time to send out email marketing campaigns will depend on various...

Top Ten ideas to try for your web sign up form

Top 10 Ideas and tips to try with your web sign-up form Web sign-up forms are a great way to prompt your web viewers to...
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Advice

Is It Okay to Use AI to Write Email Body Text?

Artificial intelligence has become a powerful tool for email...
Email Marketing UK Tips

How to Create an Email Call To Action That Really Works

Every email you send has a goal. Whether it’s...
Email Marketing UK Tips

What Is the Best Number of Clickable Links to Have Inside an Email?

When it comes to email marketing, one of the...
Advice

Why Do Recipients Unsubscribe? — And How to Fix It

Unsubscribes are an unavoidable part of email marketing—but they’re...
Email Marketing UK Tips

How Long Do You Leave Inactive Contacts Before Deleting Them?

Every email marketer eventually faces the same dilemma: how...

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