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Email Design Tips for Non-Profits and Charities

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For non-profits and charities, email marketing is more than a tool — it’s a lifeline. Whether you’re fundraising, sharing success stories, or mobilizing volunteers,...

Jamie -

While the email footer might seem like a small detail at the bottom of your campaigns, it’s far more than just an afterthought. A...

Jamie -

If you’re shopping around for an email marketing tool, one of your first questions is probably: “What’s this going to cost me?” In this...

Why It’s Better for UK Companies to Use UK-Based Email Marketing Software as an alternative to Mailchimp

August 28, 2025

Email marketing remains one of the most powerful tools in any business’s marketing toolkit. And while global platforms like Mailchimp often dominate the conversation,...

What is negative data segmentation and how to use it.

July 15, 2025

What is Negative Data Segmentation—and How to Use It EffectivelyClean your list, improve engagement, and boost ROI by targeting who not to send to. When...

Intro to staff newsletters

May 8, 2025

How to Structure the Perfect Staff Newsletter A well-structured staff newsletter is more than just a company update—it's a tool that can boost engagement, improve...

What is a lead magnet and why is it crucial for your email marketing strategy

March 27, 2025

What is a Lead Magnet and Why is it Crucial for Your Email Marketing Strategy? In today’s digital landscape, capturing and retaining customer attention is...