Email Marketing UK Tips

How Long Do You Leave Inactive Contacts Before Deleting...

Every email marketer eventually faces the same dilemma: how long should you hold onto inactive contacts before removing them from your list? Delete too soon,...

Should You Continue to Email Your Sleepers?

Every email list has them—subscribers who once engaged but have since gone quiet. They’re often referred to as “sleepers”: contacts who haven’t opened, clicked,...

From Side Hustle to Small Business: Marketing Tips for...

Many successful small businesses start life as side hustles. What begins as evenings and weekends spent working on an idea can quickly grow into...

Make email marketing work for you

Building a successful email marketing campaign cannot be achieved overnight. The most successful email marketeers adopt a drip drip pressure stance. Unless your company is...

Desgining your own professional layout

Establishing and maintaining corporate branding for your company can be a difficult and lengthly task. You will want all communications originating from your company...

Split test your campaigns to find the winning formula

Like designing an advert for a printed magazine, your email marketing success will greatly rely on the actual message which you broadcast. If you are...

Automatically clean your email database

You have successfully imported your client email database and are ready to send your first email campaign. Your email database of clients may have been...

Plain text alternative. It’s vital!

You have spent ages designing a fantastic looking HTML based email layout, you have carefully formatted all your images and text to match your...

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How Long Do You Leave Inactive Contacts Before Deleting Them?

Every email marketer eventually faces the same dilemma: how...

Should You Continue to Email Your Sleepers?

Every email list has them—subscribers who once engaged but...

The Importance of UK Data Storage for UK Companies in 2026

In 2026, data is no longer just an operational...

What Are the Key Cornerstones for Great Email Deliverability?

Email deliverability is one of the most critical factors...

The Five Most Important Metrics for Your Email Marketing

Email marketing is one of the most effective channels...

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