Email marketing isn’t just about selling—it’s about building relationships. By offering a mix of content types, you keep your audience engaged, reduce unsubscribe rates, and position your brand as helpful and trustworthy.
Your email marketing strategy can do more than drive engagement and conversions—it also directly affects your sender reputation. And when done poorly, email marketing...
Improve Deliverability by Writing Smarter, Not Spammy
Email newsletters are a valuable channel for nurturing customer relationships and driving conversions. But if your carefully crafted...
Writing interesting email content is essential for engaging your audience and achieving your email marketing goals. Whether you're sending promotional emails, newsletters, or transactional...
Writing your first email marketing newsletter can be both exciting and challenging. To ensure it's effective and engaging, here are some quick tips to...
To execute a successful Black Friday email marketing campaign, follow these steps:
Early Planning:
Begin planning your Black Friday email campaign well in advance. Set clear...
In previous updates, such as iOS 14 and iOS 15, Apple introduced several privacy-focused features like App Tracking Transparency (ATT), which requires apps to...
Email marketing isn’t just about selling—it’s about building relationships. By offering a mix of content types, you keep your audience engaged, reduce unsubscribe rates, and position your brand as helpful and trustworthy.