Advice

What should your email marketing goals be?

Email marketing goals should align with your overall business objectives and be tailored to the specific needs and behaviours of your audience. Here are...

How to structure the perfect company newsletter

Structuring the perfect company newsletter involves creating a balance between informative content, engaging visuals, and clear calls to action. Here’s a step-by-step guide to...

How to structure the perfect sales email

Structuring the perfect sales email involves crafting a message that captures attention, communicates value, and encourages action. Here’s a step-by-step guide to structuring an...

How to carry out a successful Black Friday email marketing campaign

To execute a successful Black Friday email marketing campaign, follow these steps: Early Planning: Begin planning your Black Friday email campaign well in advance. Set clear...

What is a good bounce rate for email marketing

A good bounce rate for email marketing typically falls within the range of 2% to 5%. This means that for every 100 emails you...

All about Apple Privacy Update 2023

In previous updates, such as iOS 14 and iOS 15, Apple introduced several privacy-focused features like App Tracking Transparency (ATT), which requires apps to...

Tips to re-engage non-openers with your email marketing

Re-engaging non-openers in your email marketing campaigns can be challenging, but it's essential to try and reactivate their interest to maintain a healthy email...

How long should you keep subscribers who aren’t engaging with your email marketing?

The ideal approach for managing subscribers who aren't engaging with your email marketing can vary depending on your specific goals and the nature of...

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How does Email Blaster handle bounces?

Much like unsubscribes, Email Blaster will automatically handle these...

Do I need to remove my unsubscribes?

Email Blaster handles all of this for you -...

How do I segment my lists inside Email Blaster?

Segmenting your lists is a great way to target...

How do I send automated email campaigns?

The Email Blaster software has a great app to...

How do I set my send from details inside Email Blaster?

Setting your send from details inside your email blaster...

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