Advice

What Is Considered a Good Open Rate in 2026?

Jamie Jamie -
For years, email marketers obsessed over one number above all else: open rate. But in 2026, the answer to “What’s a good open rate?” is...
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Beginner’s Guide to Starting Email Marketing in 2026

Jamie Jamie -
Email marketing has changed dramatically over the past few years. AI-powered personalization, stricter privacy rules, and smarter inbox filters mean businesses can no longer...
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How to Create the Perfect Welcome Email for Your...

Jamie Jamie -
First impressions matter—especially in email marketing. Your welcome email is often the first direct interaction a subscriber has with your brand after signing up,...
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Is It Okay to Use AI to Write Email Body Text?

Artificial intelligence has become a powerful tool for email marketers, offering ways to save time, generate ideas, and even optimise messaging. But as more...

Why Do Recipients Unsubscribe? — And How to Fix It

Unsubscribes are an unavoidable part of email marketing—but they’re also one of the most valuable signals you can get. Every unsubscribe tells a story. It’s...

The Importance of UK Data Storage for UK Companies in 2026

In 2026, data is no longer just an operational asset—it is a strategic, regulated, and highly scrutinised cornerstone of business. For UK companies, where...

What Are the Key Cornerstones for Great Email Deliverability?

Email deliverability is one of the most critical factors in successful email marketing. No matter how engaging your content or compelling your offers, if...

The Five Most Important Metrics for Your Email Marketing

Email marketing is one of the most effective channels for engaging customers, driving conversions, and building lasting relationships. But how do you know if...
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Advice

What Is Considered a Good Open Rate in 2026?

For years, email marketers obsessed over one number above...
Advice

Beginner’s Guide to Starting Email Marketing in 2026

Email marketing has changed dramatically over the past few...
Advice

How to Create the Perfect Welcome Email for Your Subscribers

First impressions matter—especially in email marketing. Your welcome email...
Discussion

Why Email Blaster Is a Better Choice for UK Businesses Than Mailchimp

For UK businesses looking to build stronger customer relationships,...
Advice

Is It Okay to Use AI to Write Email Body Text?

Artificial intelligence has become a powerful tool for email...

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