Email Marketing UK Tips

How Long Do You Leave Inactive Contacts Before Deleting...

Jamie Jamie -
Every email marketer eventually faces the same dilemma: how long should you hold onto inactive contacts before removing them from your list? Delete too soon,...
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Should You Continue to Email Your Sleepers?

Jamie Jamie -
Every email list has them—subscribers who once engaged but have since gone quiet. They’re often referred to as “sleepers”: contacts who haven’t opened, clicked,...
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From Side Hustle to Small Business: Marketing Tips for...

Jamie Jamie -
Many successful small businesses start life as side hustles. What begins as evenings and weekends spent working on an idea can quickly grow into...
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How to avoid the junk folder in 2025

How to Avoid the Junk Folder in 2025: A Comprehensive Guide Email marketing remains a powerful tool for businesses, but with increasingly sophisticated spam filters,...

How can I create a sign-up for my website?

Inside the Email Blaster software is an app called ‘Subscribe’. It’s a free app which you are welcome to use to create your own...

What should your email marketing goals be?

Email marketing goals should align with your overall business objectives and be tailored to the specific needs and behaviours of your audience. Here are...

How to structure the perfect company newsletter

Structuring the perfect company newsletter involves creating a balance between informative content, engaging visuals, and clear calls to action. Here’s a step-by-step guide to...

How to structure the perfect sales email

Structuring the perfect sales email involves crafting a message that captures attention, communicates value, and encourages action. Here’s a step-by-step guide to structuring an...
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Advice

Why Do Recipients Unsubscribe? — And How to Fix It

Unsubscribes are an unavoidable part of email marketing—but they’re...
Email Marketing UK Tips

How Long Do You Leave Inactive Contacts Before Deleting Them?

Every email marketer eventually faces the same dilemma: how...
Email Marketing UK Tips

Should You Continue to Email Your Sleepers?

Every email list has them—subscribers who once engaged but...
Advice

The Importance of UK Data Storage for UK Companies in 2026

In 2026, data is no longer just an operational...
Advice

What Are the Key Cornerstones for Great Email Deliverability?

Email deliverability is one of the most critical factors...

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