Email Marketing UK Tips

How Long Do You Leave Inactive Contacts Before Deleting...

Every email marketer eventually faces the same dilemma: how long should you hold onto inactive contacts before removing them from your list? Delete too soon,...

Should You Continue to Email Your Sleepers?

Every email list has them—subscribers who once engaged but have since gone quiet. They’re often referred to as “sleepers”: contacts who haven’t opened, clicked,...

From Side Hustle to Small Business: Marketing Tips for...

Many successful small businesses start life as side hustles. What begins as evenings and weekends spent working on an idea can quickly grow into...

Top five ways to increase leads from email marketing

Email marketing has become an increasingly popular way for marketers to engage with their clients. Generating new business is also top priority, but...

10 Common Email Marketing Mistakes

Email marketing is a great medium to effectively communicate with your customer base. If used correctly it can achieve brilliant results for your business and will...

Email marketing; a few simple steps for sustained success

At EB HQ we are often asked for tips and guidance with email marketing.  Often clients will come to us and ask why their...

email marketing and telemarketing | Email Campaign Tracking Pt2

In the first part of our email campaign tracking investigation we covered several different approaches to help make your email marketing analytics work for...

Email Campaign Tracking

Email marketing is so much more than broadcasting your campaign and waiting for the phone to ring. This marketing approach should never be a...

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How Long Do You Leave Inactive Contacts Before Deleting Them?

Every email marketer eventually faces the same dilemma: how...

Should You Continue to Email Your Sleepers?

Every email list has them—subscribers who once engaged but...

The Importance of UK Data Storage for UK Companies in 2026

In 2026, data is no longer just an operational...

What Are the Key Cornerstones for Great Email Deliverability?

Email deliverability is one of the most critical factors...

The Five Most Important Metrics for Your Email Marketing

Email marketing is one of the most effective channels...

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