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How to Avoid Junk When Doing Your Christmas Email...

The festive season is the busiest time of year for email marketing. Shoppers are actively looking for deals, brands are competing for attention, and...

Email Design Tips for Non-Profits and Charities

For non-profits and charities, email marketing is more than a tool — it’s a lifeline. Whether you’re fundraising, sharing success stories, or mobilizing volunteers,...

What Should You Put in Your Email Footer?

While the email footer might seem like a small detail at the bottom of your campaigns, it’s far more than just an afterthought. A...

SMS marketing techniques

SMS marketing, or text message marketing, involves sending promotional messages to customers via SMS (Short Message Service). This method is highly effective due to...

How to write email copy that people will want to read

Writing email copy that captures and retains the attention of your subscribers is essential for effective email marketing. Here are some tips to help...

How to build loyalty with your email marketing subscribers

Building loyalty with your email marketing subscribers is essential for maintaining long-term relationships and driving consistent engagement. Here are some strategies to help you...

What is a reactivation email and how should you use it

A reactivation email is a type of marketing email sent to dormant or inactive subscribers with the goal of re-engaging them and encouraging them...

What is the perfect length for a subject header line?

The optimal length for an email subject line can depend on various factors, including your audience, the content of your email, and your overall...

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From Side Hustle to Small Business: Marketing Tips for Success

Many successful small businesses start life as side hustles....

Does Your “Send From” Email Address Make a Difference to Engagement?

Does Your “Send From” Email Address Make a Difference...

Email Design Tips for Public Sector

Email Design Tips for the Public Sector Email remains one...

How to Structure Sign-Up Forms to Get More Subscribers

When it comes to growing your email list, the...

How to Avoid Junk When Doing Your Christmas Email Marketing Campaigns

The festive season is the busiest time of year...

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