Email Marketing UK Tips

How Long Do You Leave Inactive Contacts Before Deleting...

Jamie Jamie -
Every email marketer eventually faces the same dilemma: how long should you hold onto inactive contacts before removing them from your list? Delete too soon,...
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Should You Continue to Email Your Sleepers?

Jamie Jamie -
Every email list has them—subscribers who once engaged but have since gone quiet. They’re often referred to as “sleepers”: contacts who haven’t opened, clicked,...
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From Side Hustle to Small Business: Marketing Tips for...

Jamie Jamie -
Many successful small businesses start life as side hustles. What begins as evenings and weekends spent working on an idea can quickly grow into...
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Is email marketing still effective?

If you are reading this article, chances are that you or your business may be interested in establishing an email marketing campaign. A common...

Using images in HTML emails

If you are sending your monthly email newsletter in HTML format, this opens the door to create stunning looking campaigns rich in images. With...

Email newsletter tips 2011

Writing a monthly email newsletter is a great way for you to cheaply and effectively communicate with your customers. Via your monthly newsletter you...

Improve your open rates, don’t overlook your subject line

The subject line of your email marketing campaign is much like the headline in a newspaper.  Like a newspaper headline, it will often be...

Your newsletter design – it’s not a webpage.

One of the most common misconceptions when designing an email newsletter: a HTML email is just a web page inside an email. Adopting this view...
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Email Marketing UK Tips

How Long Do You Leave Inactive Contacts Before Deleting Them?

Every email marketer eventually faces the same dilemma: how...
Email Marketing UK Tips

Should You Continue to Email Your Sleepers?

Every email list has them—subscribers who once engaged but...
Advice

The Importance of UK Data Storage for UK Companies in 2026

In 2026, data is no longer just an operational...
Advice

What Are the Key Cornerstones for Great Email Deliverability?

Email deliverability is one of the most critical factors...
Advice

The Five Most Important Metrics for Your Email Marketing

Email marketing is one of the most effective channels...

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