email blaster
 
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software features
 
Reseller add and control client accounts quickly and easily.
Sender Profiles create multiple sending identities for different campaigns.
List ai full data cleanse and health check of your list.
List builder build custom lists on the fly, from the results of previous campaigns.
cloud based no downloads or installs. Use inside your web browser.
easy to use no technical experience required. Ease of use comes standard.
social media add your favourite social media icons. Post a copy to Facebook & Twitter.
drag & drop designer create stunning emails quickly yourself. Easy to use drag and drop email designer.
list management automatically clean your mailing list of invalid data and duplicates.
campaign tracking who opened your email? Did they visit your website? Automatic campaign tracking.
schedule sends schedule your campaign to be delivered at a time and date of your choosing.
email templates huge gallery of pro designed email templates, or create your own.
spam score see how inbox friendly your mailer is before sending.
wordpress plugin add a newsletter subscribe widget to your wordpress site.
email subscribe form easy to add/create newsletter subscribe box for any website.
uk support friendly uk office based support.
open source API use email blaster with your own apps. Easy to use API
 
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Email Marketing Solutions and Services.

digital email marketing

Choosing an email marketing solution can be a mine field...

When looking for an email marketing service it is vital to identify the key elements that you need to execute this online marketing activity simply and effectively. Email marketing solutions are designed to streamline this element of a digital marketing strategy so make sure you choose a provider that suits the way you work. Certain sectors create and send high volumes of email marketing campaigns; financial services email marketing, retail and leisure email marketing all send regular and consistent campaigns so in this case the provider would need to supply a fully account managed solution with a fully comprehensive analytics suite.

Online marketing has overtaken more traditional marketing methods such as direct mail and print advertising. To this end, the modern marketer is looking for an email marketing solution that gives them the opportunity to execute online marketing campaigns such as email marketing as part of a full digital marketing strategy. Email marketing sits squarely at the centre of the digital marketing campaign and as a result, relies upon good data and client retention to remain effective. Using this to reach out to existing and potential clients will generate a steady flow of new leads and repeat business if carried out the right way.

Choosing an email marketing solution can be a mine field as there are lots of good providers out there. The key elements to look for are deliverability, testimonials from happy clients and a useable interface. Without this the task of putting campaigns together can become too labour intensive and the ROI diminishes. A simple drag and drop system is the best platform for designing and adding copy to a template. Also, the ability to upload data and keep it clean and manageable should be another strong feature. The creation and sending part of an email marketing campaign shouldn't be difficult or time consuming, if it is change provider.

The benefits of email marketing, if done correctly, will be evident after two or three campaigns. A good list with relevant content will attract the right response. The key to this is to keep looking at and analysing the data. Don't make the mistake of sending out to vast lists of bad data, it won't work. An email marketing solution will only work for you if you use it correctly. Look at it as a partner in your online marketing activity. You have to look after it, monitor the results and make changes accordingly.

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0845 263 7266
Unit 10A Burcote Wood Business Park, Wood Burcote, Towcester, Northants, NN12 8TA, UK. Email Blaster is a trading name of JC Peters Ltd registered in England & Wales no. 07168254