Tip of the Day – Don’t use too many images!

When you send you next email marketing campaign it is always tempting to insert many great looking images. If you are handy in Photoshop...

Benefits of Email Marketing.

Benefits of Email Marketing.   You are a marketing manager considering methods of advertising a product. Imagine being offered the following; An up-to-date list, with contact details,...

How to write successful email content

  What's in it for me? What's in it for me? - Remember this line when writing copy text for your next email newsletter. Email marketing is...

acquiring a list of email addresses

When you start email marketing, one of the first tasks you will have is to setup your email list. Ensuring that you have a...

How do you select an email marketing service that best suits...

Enter the keywords ‘email marketing’ and you will be presented with page upon page of email marketing services on offer. Perhaps if you’re looking...