Email Campaign Tracking

Email marketing is so much more than broadcasting your campaign and waiting for the phone to ring. This marketing approach should never be a...

Insider tips on achieving better delivery rates

Creating and transmitting a bulk email broadcast via a good quality email marketing service, is relatively straight forward and is an undertaking well within...

UK stamp prices to rise. Time to switch to email marketing?

On the 30th April 2012 the price of postage stamps in the UK are set to rise yet again. A 1st class stamp will increase...

Plain text alternative. It's vital!

You have spent ages designing a fantastic looking HTML based email layout, you have carefully formatted all your images and text to match your...

It's all about quality

You have entered the world of email marketing, you have seen how cost effective this medium can be - your next task is to...