Is email marketing still effective?

If you are reading this article, chances are that you or your business may be interested in establishing an email marketing campaign. A common...

Do business plans work?

In my previous blog – ‘So what’s all this about business strategy’ I discussed the most effective way to produce a strategic plan –...

Insider tips on achieving better delivery rates

Creating and transmitting a bulk email broadcast via a good quality email marketing service, is relatively straight forward and is an undertaking well within...

When to Send Your Email Newsletter. Tuesday or Friday?

When is the best day of the week to send your email newsletter? Every client I talk to has been told the same thing –...

Email newsletter tips 2011

Writing a monthly email newsletter is a great way for you to cheaply and effectively communicate with your customers. Via your monthly newsletter you...