How do you increase email marketing delivery rates?

The generally accepted average delivery rate for email marketing bulk email transmissions is between 50% and 60%. (Delivery rate being defined as the percentage...

Email Marketing: Getting personal to improve ROI

Get to know your web visitors a little better and you can start to develop the kind of email marketing subscriber list that dreams...

Your email marketing is only as good as the list you...

Poor quality data is the downfall of many a good email marketing campaign, we see so many campaigns were the emphasis is on putting...

email bounces, how do they impact your email marketing?

My email marketing isn’t getting through - what can I do? This week we are going to look at the two types of bounces messages...

Email Marketing – What it is not

My earlier blog answered the question – what is email marketing software, what does it actually do? In it, I summarised email marketing software...