How do you increase email marketing delivery rates?

The generally accepted average delivery rate for email marketing bulk email transmissions is between 50% and 60%. (Delivery rate being defined as the percentage...

Are you sending a company Christmas E-card?

We have been sold to pretty heavily recently. Black Friday turned into black Friday week. Some companies seem to be running it even longer.   Thats...

Is sending to a purchased email database legal? – Does it...

If you are getting started with email marketing, the quickest way to get up and running with your email database is to buy a...

10 killer tips for a successful email newsletter

When talking to customers I often get asked – 'Can I get your feedback on my email before I send it?'. So to help,...
Why sending Bad emails is not worth the risk

Why sending Bad emails is not worth the risk.

Sending to cheap or free databases of email addresses - what could possibly go wrong? This week, we are going to take a look at...